Understanding billing and usage

Last updated 03 Jun 2026

Understanding billing and usage

Hamr Chat billing is based on your subscription plan and WhatsApp conversation usage.

WhatsApp conversation pricing

Meta charges per conversation (not per message). A conversation is a 24-hour session between you and a contact. There are different rates for:

  • Marketing conversations — Initiated by you using marketing templates
  • Utility conversations — Initiated by you using utility templates (order updates, etc.)
  • Service conversations — Initiated by the customer messaging you first

Free tier

Each WhatsApp Business Account gets 1,000 free service conversations per month. These reset on your billing cycle date.

Viewing your usage

Check your current usage and conversation counts from the Settings → Billing section. You can also view WABA tier information to understand your sending limits.

Upgrading your plan

Contact your account manager or reach out to support to discuss plan changes and volume pricing.