Getting started with workflows

Last updated 03 Jun 2026

Getting started with workflows

Workflows let you automate responses and actions based on incoming messages or events.

How workflows work

A workflow consists of:

  • Trigger — What starts the workflow (e.g. an incoming message containing a keyword)
  • Conditions — Optional filters that determine if the workflow should continue (e.g. time of day, contact tag)
  • Actions — What happens when the workflow runs (e.g. send a reply, add a tag, notify a user)

Creating a workflow

  1. Go to Workflows and click Create workflow
  2. Choose a trigger type (keyword, any message, or opt-out)
  3. Add conditions if needed (office hours, contact filters)
  4. Add one or more actions (send message, add tag, delay)
  5. Save and activate the workflow

Tips

  • Only one workflow can match per incoming message — the first matching workflow wins
  • Use the visual builder for complex multi-step flows
  • Test workflows by sending yourself a message from a different number